New bra loaded with technology from Victoria’s Secret

Famous for its skimpy underwear and breakthrough bras, the lingerie behemoth is introducing a new line of sports bra equipped with a heart monitor. The fabric of the bra holds heart rate sensors and electrodes that can be attached to a separate heart rate monitor. The panel is stitched to the frontal band of the bra. It comes with moisture wicking nylon and spandex fabrics and connecting wires are concealed from view. This allows comfort and free and easy movement. The bra is ideal for running, boxing and cardio exercises. The bra line is known as Incredible and available in pinkish color for Hello Lovely and black and gray for Black Marl.

Founded by Roy Raymond in 1977, the American lingerie retailor is the largest womenswear retailer. Its 2017 sales exceeded more than six billion dollars. Its products include lingerie line that is mainly sold through its Pink stores located in malls and as free standing individual stores, swimwear that was introduced in 2002, beauty products and music CDs featuring romantic classics. Its products are sold at its stores as well as through catalogs, and on the Internet. The retailer sends out more than 375 million catalogs a year. Victoria’s Secret is a wholly owned subsidiary of L Brands.

The Awards Ceremony

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For many people, reading about the stars in People magazine suffices. The more intrepid may check out the National Enquirer, but I personally find both sites contain too many flashing advertisements that blind the eye. Similar sites include Entertainment Weekly’s news and Hot Topics section, the fashion and wedding photos at InStyle, and the gossip and obituaries at Variety. Look for the spreadsheet in this article for a variety of different news and gossip rags with various features – all Web-based and most free.

Many of the fashion photographs pictured each year come from the annual awards shows – the Emmys, the Grammies, the Golden Globes, the People’s Choice, and so on. Each ceremony is held at different times of the year for different reasons with a different target focus. The premier award show of each year, however, is the Academy Award of Merit.

Ten year old model causes outrage

Many a beautiful woman ranging from super models to actresses have graced the pages of Vogue. But a recent edition of the French version had pictures of ten year old Thylane Lena Rose Blondeau posing provocatively wearing revealing clothing and heavy make up has caused outrage over the exploitation of children in the fashion industry.

One picture shows her wearing a gold dress which reveals her bare chest and stomach while in another image she is pouting alluringly at the cameras while lying on a tiger skin throw wearing high heeled stilettos. This fifteen page spread guest edited by fashion designer Tom Ford has caused so much controversy that Good Morning America dedicated a segment to it.

She has already modeled for John Paul Gaultier at the age of four and been on the cover of Vogue Enfants along with a very impressive portfolio. With her stunning looks she is considered as the next big thing in the fashion industry and has been compared to a young Brigitte Bardot.

Other young girls in the fashion industry include thirteen year old Elle Fanning who is the face of Marc Jacobs and fourteen year old Hailey Steinfeld who is the face of Miu Miu.


You have stocked up on all necessary fashion must havs for the summer and enjoying showing off your new swimsuits and other summer gear. Now the time has come for you find out what trends are in for the winter to begin your winter shopping spree! Here are some tips on the latest footwear trends for winter 2017.


Suede boots – This surely does not sound like a sensible option! But the trend for 2011 in treated suede. These boots look and feel just like suede but it is waterproofed, making it perfect for those rainy days. Look for a tag that says “impermeable, winterized or waterproofed”.

Lace-ups- These boots are very much in fashion this winter. There are boots that lace up in the front and some at the back or sides.

Stiletto heels -Stiletto heeled boots in animal prints is a must have accessory for winter

Oscars were given in grand style

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The 87th Academy Awards better known as Oscars sponsored by the Academy of Motion Picture Arts and Sciences were held on February 22, 2015 at the Dolby Theatre in Hollywood, California. Actor Neil Patrick Harris hosted the show for the first time. Awards were given in 24 categories and more than 37 million just in the United States watched the show live while countless many other viewers enjoyed the night of film celebration worldwide.

Birdman or otherwise called the Unexpected Virtue of Ignorance won four awards including the Best Picture. So did the Grand Budapest Hotel winning four awards including the Achievement in Costume Design. Whiplash won three awards and there were many others winning one award each. The Best foreign-language film went to “Ida” by Pawel Pawlikowski. Well received by the American audience, the American Sniper nominated for the best picture but won an Oscar for Achievement for Sound Editing. Nominated for many awards, the Boyhood won an Oscar for Best supporting Actress for Patricia Arquette. Best Actress award went to Julianne Moore for Still Alice while Best Actor award claimed by Eddie Redmayne for the Theory of Everything. The Best Director award went to Alejandro Gonzalez Inarritu for Birdman.

Golden Globes Red Carpet Fashion Dresses 2016

Article written by Sid Solomon

The Golden Globes were this past Sunday and Near Style is looking at who wore what and how. The Golden Globes showcases the top celebrities and actresses fashion statements by showing off the dress and designer, fashion trends, color dresses, and celebrity fashion. Sparkle, glamour, beauty, pizzaz, rocking dresses and boldness stood out on the red carpet for the Golden Globes. All shapes, sizes, colors, and forms were out in display. Near Style looks into the celebrity fashion and beautiful evening dresses of the rich and famous.